http://www.newsome.org/2006/02/voice-of-reason-in-bubble-gone-mad/ Kent Newsome on technology, music and life Sun, 05 Feb 2012 23:43:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://www.newsome.org/2006/02/voice-of-reason-in-bubble-gone-mad/comment-page-1/#comment-4921 James Kendrick Thu, 16 Feb 2006 23:28:00 +0000 http://clients.emmense.com/newsome/?p=2697#comment-4921 Sirius gave Howard Stern $500 M for 5 years. That's a lot of subscribers but the last figure I saw their listenership increased over 30%. Sirius gave Howard Stern $500 M for 5 years. That’s a lot of subscribers but the last figure I saw their listenership increased over 30%.

]]> http://www.newsome.org/2006/02/voice-of-reason-in-bubble-gone-mad/comment-page-1/#comment-4922 Kent Thu, 16 Feb 2006 23:02:00 +0000 http://clients.emmense.com/newsome/?p=2697#comment-4922 How many people really sit around and listen to the radio these days? My guess would be nobody.Let's say they put my favorite person in the world on XM and gave him or her a show. If it was on when I was driving to or from work (any other time, the kids trump me as far as the radio dial goes), I'd listen. Maybe 20 minutes each way a few times a week.Would I sit around my house and listen to the radio? No chance.So it would be cool to listen to my favorite person a few minutes each week in the car. Would I pay for XM just to listen for those few minutes each week?No way.So I guess I just don't see $55M worth of attraction in these talk show deals. How many people really sit around and listen to the radio these days? My guess would be nobody.Let’s say they put my favorite person in the world on XM and gave him or her a show. If it was on when I was driving to or from work (any other time, the kids trump me as far as the radio dial goes), I’d listen. Maybe 20 minutes each way a few times a week.Would I sit around my house and listen to the radio? No chance.So it would be cool to listen to my favorite person a few minutes each week in the car. Would I pay for XM just to listen for those few minutes each week?No way.So I guess I just don’t see $55M worth of attraction in these talk show deals.

]]> http://www.newsome.org/2006/02/voice-of-reason-in-bubble-gone-mad/comment-page-1/#comment-4923 Ethan Thu, 16 Feb 2006 22:26:00 +0000 http://clients.emmense.com/newsome/?p=2697#comment-4923 These are older figures, but the Oprah magazine has circulation numbers of at least <a HREF="http://www.mdsconnect.com/topcirculation.htm" rel="nofollow">2 million</A> subscribers. 460K should be a no-brainer.Granted, this is not a fair apples to apples comparison, but they may be banking on the strong loyal base that Oprah has to rake in the subscribers. Although I am equally skeptical about Howard Stern buoying up Sirius. That only works for the few hours that he is on there live. If the rest of the service isn't as attractive, yoink! These are older figures, but the Oprah magazine has circulation numbers of at least 2 million subscribers. 460K should be a no-brainer.Granted, this is not a fair apples to apples comparison, but they may be banking on the strong loyal base that Oprah has to rake in the subscribers. Although I am equally skeptical about Howard Stern buoying up Sirius. That only works for the few hours that he is on there live. If the rest of the service isn’t as attractive, yoink!

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