Google Gets Clear Access to the Airwaves

Google has signed a deal with Clear Channel Communications that will allow Google to place ads on Clear Channels’ radio stations.

Drew Hilles, Google Audio’s national sales director says:

This radio partnership with Clear Channel is a pretty big statement that Google is in the radio industry to stay and have a big impact.

Google has extended its online ad dominance by purchasing DoubleClick, and recently reached into the satelitte market via a deal with EchoStar.

The new deal calls for Google to sell a guaranteed portion of the 30-second spots available on Clear Channel’s 675 radio stations in top U.S. markets.

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  • Chip
    http://twitter.com/SterlingCamden
  • Google is entering some very conflict of interesting areas it seems to me. I was just reading about Matt Cutt saying that they are trying to figure out how to track down all of the sites selling text link ads for page rank purposes. Funny that the king of all web advertising companies would care about this. It also seems funny to think of the conflict between providing "pure, best interest for the searches" search results and then allowing paid ads to be mixed into it in any way.

    Now they head out into other areas. I would probably feel more comfortable if they separated their search and ad companies into different companies.

    When are baby is born in October, I'm thinking of naming him/her Google or GBaby or something that Google might want to buy the rights to.



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